Responsible for some of the most memorable adverts of the last 30 years, Dave Trott studied at the Pratt Institute in New York, majoring in Advertising before going on to found the advertising agencies Gold Greenlees Trott.

In 2004 he was given the D&AD President’s Award for lifetime achievement in advertising.

We discuss with him what he means by predatory thinking and what exactly is creativity.

Renegade Inc

Renegade Inc

Renegade Inc. is a new mainstream media platform which creates and broadcasts content aimed at those who think differently.Its mission is to inform, illuminate and inspire, focusing initially on three sectors: entrepreneurship, self-learning and the arts.
Renegade Inc

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